ENG
Assistant Professor of Journalism

Njoroge, Dorothy, PhD.

Dr. Njoroge is an Assistant Professor of Corporate & Development Communication. She is also currently the Chairperson of the Association of Media Women in Kenya (AMWIK) a membership association that advocates for the advancement of women working in media-related enterprises. Dr. Njoroge is vastly experienced in a higher education having taught in universities in Kenya, Tanzania and the U.S. She developed the curriculum for USIU’s Master of Arts in Communication (MCom) and is a curriculum reviewer with the Commission for University Education. Dr. Njoroge, has a strong interest in gender issues and is currently running a program to train civil society organizations on strategic advocacy on gender-based violence. She has presented several papers in the flagship communication associations such as International Communication Association (ICA), International Association for Media and Communication Research (IAMCR) and theAssociation for Education in Journalism and Mass Communication(AEJMC). Her research interests are gender and communication, role of communication in governance as well as advocacy and activism.
Email Address

dwnjoroge@usiu.ac.ke

Location

Nairobi, Kenya

More Details

AREAS OF INTEREST / SPECIALIZATION

  • Gender issues

ACADEMIC QUALIFICATIONS

  • Ph.D Mass Communication & Media Arts – Southern Illinois University Carbondale
  • MA Communication Studies – Daystar University
  • B ED, Business Studies – Kenyatta University

COURSES TAUGHT

Graduate Courses:

  • Public Policy and Advocacy
  • Corporate Communication
  • Communication Strategy and Campaign
  • Organizational Communication
  • Integrated Marketing Communication

Undergraduate Courses:

  • Principles of Advertising
  • Communication Campaigns
  • Media Planning and Placement
  • History and Theory of PR
  • Organizational Communication
  • International Mass Media
  • Media Management
  • Feature Writing
  • Public Relations Writing

PUBLICATIONS

Books:

  • Nyaga, Rahab, Dorothy Njoroge and Charles Nyambuga. An Introduction to Communication. Nairobi: Oxford University Press, East Africa, 2015.
  • Dorothy Njoroge and Robi Koki Ochieng. 2019. Gender-Based Violence Advocacy Toolkit.

Book Chapters:

  • Dorothy Njoroge. Global Activism on Facebook: “A discursive Analysis of ‘Bring Back Our Girls’ Campaign.” In Routledge Companion to Media and Humanitarian Action, edited by Robin Andersen and Purnaka L. de Silva, 450 – 464, New York: Routledge, 2018.
  • Dorothy Njoroge. “Broken Silence: #bringbackourgirls and Feminism Discourse in Nigeria. In Digital Activism in the Social Media Era: Critical Reflections on Emerging Issues from Sub-Saharan Africa, Edited by Bruce Mutsvairo, 311-323. London: Palgrave-MacMillan, 2016.
  • Njoroge, Dorothy. Calling a New Tune for Africa? “Analysing a Celebrity-led Campaign to Redefine the Debate on Africa.” In Transnational Celebrity Activism in Global Politics: Changing the World?, edited by Liza Tsaliki, Christos Frangonikolopoulos and Asterios Houliaras, eds, 231-247. London: Intellect. 2011.
  • Lent, John A, Levi Obonyo, and Dorothy Njoroge. “Kenyan cartooning:
  • Historical and contemporary perspectives.” In Cartooning in Africa, edited by John A Lent, 159 -186. New Jersey: Hampton Press, Inc, 2009.